Arvind is amongst a few organizations worldwide with a portfolio of brands that are as distinctive and relevant across diverse consumers. At Arvind, brands work across multiple channels, price points and consumer segments. The expanse of the Arvind brandscape is spread across the Indian market with around 273 standalone brand stores in addition to 975 counters selling through key accounts and multibrand outlets across India.
An initiative that houses all of Arvind’s ecommerce initiatives, Arvind Internet Ltd (AIL) is an entity that epitomizes smart shopping in a world that is defined by the internet and technology. A melting pot of talent, AIL’s play boasts of a number of ecommerce professionals who have been a part of the industry since its nascent stage. With its first initiative, Creyate, revolutionising fashion globally, AIL also has a major launch lined up next year.
Fashion, technology and Arvind’s manufacturing might are brought to your fingertips in the all new website Creyate. A very twenty first century solution to the age old problem of mass produced, not-quite-rightly fitted clothes, Creyate allows you to put your unique measurements to design and make high quality, fashionable clothes that aren’t just made for you. They’re made by you. Whether it’s shirts, chinos or denims you’re after or details like your initials on cuffs or no details at all, Creyate puts you in the centre of the manufacturing process, so you get exactly what you want.